Posts

YOUR BRAND Q&A. Do you need separate brands if you have several different businesses?

I have 2 very different businesses and am wondering if I need separate brands. Your Brand Q&A Series.

, , , ,
Jennifer asks: I have 2 very different businesses and am wondering if I need separate brands, or if they could both somehow fit under one brand? Watch the video! There are three scenarios in this situation. First, you choose to run two…
How branding helps you to sell without sleaze?

How branding helps you to sell without sleaze?

, , , ,
Selling without the sleaze and pushing is very important for many entrepreneurs. They want to be authentic and make people buy the products out of love. Luckily, it’s what branding does. How? First, brands start with the customers in…
Why Branding and Logo are not the same things?

Why Branding and Logo are not the same things?

,
This is one of the mistakes that I heard more often than anything else. Over 50% of new entrepreneurs believe that once they designed their logo, they automatically become a brand. Are branding and logo not the same? No. The truth is that branding…
What your branded YouTube channel can learn from "Marie TV" by Marie Forleo?

What your branded YouTube channel can learn from "Marie TV" by Marie Forleo?

,
Women entrepreneurs need inspiration. Everyone loves Oprah, but when we ask business ladies which branded Youtube channels they watch, they would often refer to the channels that belong to famous male entrepreneurs. Luckily we have Marie TV…
Five ways how to convert your ideas into visual form?

Five ways how to convert your ideas into visual form?

, , , , ,
As I position myself as a specialist in visual communication, I was often asked, how to convert your ideas into visual form? The first and foremost, ask yourself questions and do research. Here are five ways that you can use for it: Ask…
25 useful resources and tools to use for your branding

25 useful resources and tools to use for your branding

,
When I got this question for the first time, I was confused. What tools do we use for branding? Hmm, my answer was between every tool to there are no tools. So here is the list that may help you to add some "branding tools" to your collection. Inspiration The…