Why Branding and Logo are not the same things?

Why Branding and Logo are not the same things?

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This is one of the mistakes that I heard more often than anything else. Over 50% of new entrepreneurs believe that once they designed their logo, they automatically become a brand. Are branding and logo not the same? No. The truth is that branding…
What your branded YouTube channel can learn from "Marie TV" by Marie Forleo?

What your branded YouTube channel can learn from "Marie TV" by Marie Forleo?

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Women entrepreneurs need inspiration. Everyone loves Oprah, but when we ask business ladies which branded Youtube channels they watch, they would often refer to the channels that belong to famous male entrepreneurs. Luckily we have Marie TV…
Five ways how to convert your ideas into visual form?

Five ways how to convert your ideas into visual form?

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As I position myself as a specialist in visual communication, I was often asked, how to convert your ideas into visual form? The first and foremost, ask yourself questions and do research. Here are five ways that you can use for it: Ask…
25 useful resources and tools to use for your branding

25 useful resources and tools to use for your branding

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When I got this question for the first time, I was confused. What tools do we use for branding? Hmm, my answer was between every tool to there are no tools. So here is the list that may help you to add some "branding tools" to your collection. Inspiration The…
Five steps of getting a brand out there in an already saturated market.

Five steps of getting a brand out there in an already saturated market.

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People love systems, step by step guides, roadmaps, so they ask about it. Consider this is the checklist of the top 5 methods that you will apply to your brand sooner or later :) Clarity Successful Branding is always about clarity. Unless…
What makes a strong brand?

What makes a strong brand?

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Bill Bernbach once said — Word of mouth is the best medium of all. A strong brand belongs to people. They want to communicate with it, build the relationship with it, they are eager to recommend it and be a part of its tribe. Strongest…