Three myths about Facebook or how to save thousands on advertisement

Three myths about Facebook or how to save thousands on advertisement

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Let's talk about Facebook. It's definitely the largest Social Media Platform, and probably the most popular. Many will say: "it's free and so entertaining" or "but it's good only for young people", or "it only for fun", or "only to chat with…
How design and photography work for your brand

How design and photography work for your brand

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I've been working in the advertising industry for many years. Once upon a time, I was a designer and it was a tough job. But life changed, and if you need to create a design for your online communication today, you can make pretty good artwork…
Anatomy of the food photography photo shoot

Anatomy of the food photography photo shoot

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Let me ask photographers - How often you receive the call from a potential client and his expectations about photoshoot appear far from real? Something like -- "I need 200 dishes to be shot for my site", "Your charge is $700 for one day? No,…